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Design system2023

Pulse Design System

One shared design system that brought four analytics products onto a single visual language.

Client
Pulse Analytics
Role
Design systems lead
Year
2023
Services
  • Design system
  • Component library
  • Design tokens
  • Documentation
Twelve blank white cards arranged in a neat grid on beige paper

Overview

Pulse had grown through acquisitions into four products with four different looks, three button styles and more than forty shades of blue. I led a small team to create one design system, shared across design and code, that every product team actually wanted to use.

Results

shared components across four products
120+
faster from design to shipped feature
45%
component library instead of four
1

Case study

The challenge

Every new feature meant redesigning the same building blocks again. Customers who used more than one Pulse product felt like they were switching between companies, and engineers were maintaining four separate component libraries.

The approach

We audited every screen across the four products, agreed on a shared set of design tokens and rebuilt the most-used components first. Each component shipped with documentation, accessibility notes and usage examples in both Figma and code.

  • Audited more than 600 screens and grouped every pattern by purpose
  • Defined tokens for color, type, spacing and motion that work in light and dark themes
  • Set up office hours and a contribution model so teams could extend the system

The outcome

All four products now share one design language and one component library. Teams ship features noticeably faster, and new designers are productive in their first week.